ROXID: Case Study

North East business ROXID has recently launched an innovative digital platform that uses AI to support the sustainable management and conservation of cultural heritage sites. The app encourages local engagement by connecting communities, scholars and experts, providing them with data-driven insights to better inform conservation needs.

With support from Creative UK, founder Roxana was able to build valuable collaborations with the National Innovation Centre for Data and the National Innovation Centre for Ageing. The partnerships led to securing match funding from Newcastle University and the North East Combined Authority, enabling the business to further strengthen its innovation and growth potential.

Support Received:

• After completing the North East Create Growth Programme, ROXID was successful to receive £25k Shared Success Funding from the Culture and Creative Investment Programme
• ROXID exhibited at the Big Creative UK Investment Summit in London in February 2026 and the Create Growth Programme Summit in Leeds in March 2026.

“Creative UK’s support has been transformative for ROXID. Their investment, guidance, connections, and continued engagement have helped us move from early-stage development to a stronger position for innovation, collaboration, and sustainable growth. We are extremely grateful for their support and the opportunities it has created for our business and the wider regional ecosystem.”